A Proud Canadian Indie
A Proud Canadian Indie
Launched in 2015 by one of Canada’s most-respected creative and strategy duos, and still run hands-on by those same Founders - Shari Walczak and Shane Ogilvie - from day one we have endeavoured to be a company that is loved both outside and inside our walls.
Launched in 2015 by one of Canada’s most-respected creative and strategy duos, and still run hands-on by those same Founders - Shari Walczak and Shane Ogilvie - from day one we have endeavoured to be a company that is loved both outside and inside our walls.
The entrepreneurial mindset is built into our DNA.
The entrepreneurial mindset is built into our DNA.
This is truly a “yes, and” culture where everyone believes that we can solve any problem thrown at us and we’re not afraid to reinvent how we do things to get to the best solution.
Collaboration is an action, not just a word.
Collaboration is an action, not just a word.
Our process is rooted in Creative Problem Solving (CPS), with facilitated sessions, like the DIG, CULTIVATE and THRIVE Workshops, embedded in every phase to ensure we are building the best solutions together.
Even though our work is serious, we should still be having fun.
Even though our work is serious, we should still be having fun.
We live by Jerry Greenfield’s mantra (Ben and Jerry’s), “If it’s not fun, why do it?”, because we know that a joyful, energetic environment is the secret ingredient for generating the innovative ideas that help brands grow.
Creativity needs the right conditions to flourish.
Creativity needs the right conditions to flourish.
We empower our team to show up as their authentic selves and share their honest opinions. We provide the freedom of unlimited vacation and the flexibility to find inspiration outside our walls—after all, you can’t grow something new if you never leave the greenhouse.
Our Founders
Our Founders
Shari is one of Canada’s most recognized brand strategy experts with over 25 years of professional experience working in categories that span food and pharmaceuticals to fashion and financial services. With both an MS Degree in Creativity and Change Leadership from Buffalo University and an Ivey Honours Business Degree (HBA) from Western University, Shari has built a reputation as a change agent and expert facilitator.
Recognized on AdWeek's Creative 100 as one of ten global leaders who are reinventing the advertising industry - Shane brings with him over 25 years as a creative leader at some of the most well respected agencies in both Canada and the US. His creative work spans North America’s biggest brands including Bell, Coca Cola, Corona, Tabasco, Audi, Samsung and Budweiser.
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